Wednesday, December 19, 2007

Mission '08 - Are You Attracting Leaders Or Just A Lead?

Whether it's your first week with CarbonCopyPro or the day you make the decision to join us, your sponsor and leaders have made an enormous commitment to you. New tools, websites, lead systems and back office training are second to none. 20 conference calls weekly. The MMG and LST teams are visionaries. We are shaking the very foundation of commissions for serious entrepreneurs which will have a massive effect on creating millionaires.

The great mind of Paul Zane Pilzer fully predicts 10 million new millionaires in the next decade. Likely, enlightened by this news, word has spread spread fast. Over 500,000 internet searches on home business and networking happen before Noon daily. My last report showed WMI's growth since partnering with CCPro is somewhere North of 300%. So there is no shortage of leads or individuals searching.

A fact which explodes me to expand this critical post you're reading now.

Put your mind at Day One. After you're all set up, and ready for leads, I get the same flood of the exactly the same calls and emails - on the same topic. 'I just need leads, cheap and fast!' 97% of networkers struggle and give up for reasons we know to be self evident. The do not know their target. The difference between genius and insanity is results. Let's solve this once together right now permanently so you can't fail.

From now on, think and recruit like a CEO.

Ever notice that CEO's and major leaders always drag an entire team with them? Perhaps politics is a better example of group leadership movements but in terms of being profitable or doing 'real work' we'll stick to CEO's.

Here's the secret, the big picture, the "aha". Your primary target is other networking leaders. You are on a quest day and night to form bonds with CEO's and VP's with sphere of influence under them already. Shape every peptide in your body to see the "one offs" or single sales to individuals as secondary.

Headline: Add 20 new reps weekly. Lock in higher group residuals. Sponsor entire teams.

OR

Headline: Reach your $250k income dreams. Full turnkey home business system.

Which ad would be attract a leader or 'just a lead' for the same advertising dollar?

Sure, for starters you'll buy some leads and recruit Joe or Sue that wants money, time and freedom. Who doesn't want to be a millionaire? Millions seeking and few make it by not making a slight but critical shift. Your income is solely the result of your value to others - so why not buy in bulk and be valuable to other leaders? It takes the same effort to strike conversation with a giant leader from another group as it does just one person.

That's the only true path to making it happen in months or the slow path of burning up energy and money on hunting rabbits instead of elephants. CEO's hunt elephants, hire Alpha dogs, and strategize on casting one net for entire schools of fish.

Networking Opportunities - Make an Entrance and Leave with Recognition

You've probably been to a party or two this winter with no success in the networking field. Most of us have. It's not always easy to get into the popular circles and negate the crowds at parties for attention and recognition, but there are a few solid tips that you might want to have in your repertoire before you enter the realm of networking. Establishing connections is important for your business.

Face to Face Interaction Required

No matter how dynamic your digital influence may be, you're definitely leaving money on the table if you have no personal identity. How many people do you see in the average week? Winter season offers magnanimous opportunities to be seen and get recognition for your accomplishments, but you'll have to get out there and squeeze the field.

Know the Territory Intimately

Regardless of where you're going for the party, you should know the territory. Find out who will be there ahead of time and be prepared with a few details of recognition before you arrive. Knowing something about the primary players at a party will give you the edge. When you ask about Mayor Heath's husband who slipped on the ice three weeks ago, she'll remember your name and that you inquired.

Identify Common Factors

What do you have in common with other guests? As you enter, if you've not noticed before, you might notice the vehicles in the parking lot. Are there a lot of pickup trucks and you drive an F-350 Duelly? You might recognize some kindred spirits inside. Smile and wave at those you know, and speak to them with recognition. Use names if you know them. (Be sure not to call someone by the wrong name.)

Read the Local Society Sheets

Keep up with local action, know the popular folks about town, and remember just who's been on vacation lately. Those details will carry you through a night of too many white wines and sarsaparillas. But more than getting you through, they will bring you recognition and identity. Your friends will remember that you remembered them.

Introduce Yourself to Strangers

Any loners standing off to the side, take a moment and befriend them. Introduce yourself and take a moment to get to know them. Nobody wants to be alone and by taking a moment to introduce yourself, you'll be remembered by that one person. You never know when that one person may mean success to your business.

Small Talk and a Smile

When you smile, the light opens up and you accept friends. No matter what you're talking about, smile. Don't introduce big issues, just get to know your new friends and let them know you'll remember them. Say their name frequently and remember details by repeating them back to the person you're talking to. This is a great time to exchange cards.

Tuesday, December 18, 2007

Holiday Networking - Ten Tips to Create New Relationships and Shine at Any Event

Holidays are a great time to schmooze and network - just remember the difference! Schmoozing is all about mingling with people you know, like colleagues and friends. Networking is meeting new people to broaden your circle of contacts, which can come in handy when you're looking for a new job or changing careers.

I like to look at networking like this: It's about finding out what someone else needs, then seeing if you can help the person fill that need. This way, you never "use" your network. Instead, you build healthy relationships based on helping to meet each other's needs.

Does networking make you uncomfortable because you're stretching outside your comfort zone and striking up conversations with strangers? Just keep in mind that it's all about building relationships. If you feel shy or are afraid you'll say or do the wrong thing, or worse, bore the person you're engaging in conversation, just follow my top tips.

1. Dress the part - Are you attending a formal event? Is it business casual? If you're a woman, you can never go wrong with a smart, white shirt and black slacks. Men, you'll look dashing in a sports jacket and tie. Add a sprinkle of individuality to your look. It can be a conversation starter by attracting someone to approach you.

2. Add a splash of color - If you're shy or uncomfortable, try wearing a dash of color to brighten your mood and exude confidence. Women, add a scarf or brooch. Men, choose a brightly colored tie.

3. Be a curious cat - Think about questions you can ask to get to know other people. Some ideas: What do you do? What business are you in? What's big in your plans for the new year? Stay away from topics on religion or politics unless you want to be known as someone who is bold and pretentious, or if you relish a good-natured debate.

4. Volunteer - Lend a helping hand. It can be a wonderful icebreaker to meet new folks.

5. Look for the little things - Watch for subtle types of communication. If someone smiles at you, smile back. If you bump into someone, start a conversation. Look for something you have in common to start a conversation on the right foot.

A party wouldn't be the same if there weren't some bloopers for which to watch out. Here are my top five suggestions:

1. Don't talk about yourself all night - Remember, conversations are never monologues. Make sure you give the other person plenty of opportunities to share comments, tell stories, and carry their 50% of the conversation.

2. Don't be an infomercial - Bring the best part of who you are to the party. Be genuine, be yourself. Never brag or use the networking event as an informal job interview.

3. Don't look removed - Crossed arms, a worried frown, or sitting in a corner are not magnets. It's best to keep your body language open. Try smiling and looking friendly. If you look approachable, chances are you'll meet new people.

4. Don't assume people want your card - If people want your business card, they'll ask for it.

5. Don't overdo it - Know when the conversation is nearing the end, and it's time to move on. Mingle and circulate. Don't talk with the same person all night. If you've really hit it off, schedule a time to get together and deepen your friendship.

Building Alliances Leads to Business Success

The best way to achieve success in a competitive market is to conduct business with those that know you and trust you. Success is based on building meaningful relationships with clients that love what you do and desire to help blow your horn. The best concepts are networking and marketing, these are the quickest paths for business success.

Cold calling, direct mail and other traditional selling methods do little to build relationships- they simply anger and frustrate. With what frequency do you take cold calls? And when was the last time you spoke with a million dollar insurance agent that cold calls?

Today's selling professional requires techniques that help to accentuate and differentiate from others. In a business culture where social networks proliferate the only true network is that built between a client and business professional. Clients enjoy the candor and the knowledge that is shared from a vendor. To this end, there are several methods that assist selling professionals.

Networking

Truly the best selling professionals constantly network. Selling professionals by nature require constant engagement with others to comprehend business trends and meet new opportunities. For over 27 years I attend at least one to two networking events per month and I can measure these to business. Admittedly, there exist a plethora of networking associations and organizations, choose those close to your location and aligned with your business. Review your local paper for functions that interest you and attend as a guest, but go. If do not attend your competitors are. Others cannot know your business with just a shingle hanging in the breeze.

Referrals

Proper networking and selling etiquette involves referral acquisition. Similar to gaining closure agreement many professionals abhor asking for the order! Business is driven by the ability to ask for new business. If clients are happy with your work they will willingly provide others that can need to receive your value. The best way to seek referrals is when you are first engaged with the client and they are at that emotional high. More importantly you want to ask when you are in the account, since this is the best time to be top of mind. Post sale is not an alternative simply put, out of sight out of mind.

Another imperative item to remember is that there is strength in numbers, the more you obtain the fuller the pipeline. There is a story of an insurance professional that would visit clients and not leave without three new referrals. Even if the client provided one or two, the agent would not leave until he received three or more. Needless to say, the agent retired an extremely wealthy individual.

Follows up on referrals

It might seem pragmatic, yet there is much evidence to illustrate that a myriad of professionals that obtain do not follow up. Friends, family and clients typically provide these golden nuggets, so it is vital that one follows up. Call immediately after you receive a contract or verbal conceptual agreement. Ensure you mention the person that referred you and mention their enthusiasm for working with you.

Positive attitude

Good networking professionals have a positive attitude. They do not carry baggage with them nor do they illustrate negative feelings should things go awry. There is the story of a business professional that greeted all with "I am awesome!" Coincidentally he did this even through attempting to fight a debilitating disease. People enjoy doing business with positive people.

Enthusiastic/Energy

Remember the donkey from Winnie the Pooh- Eye Or? This poor donkey is about as unhappy as anything I know. Sometimes listening to him is depressing enough. This is true with human relationships. Individuals desire to be around warm, energized people. Many can feel the excitement of those around them. If you want to be a memorable networker, review your image, ensure you are excited about the event, the people and your business. People feed off positive energy, enthusiasm is fuel for networking, alliances and differentiation.

Trustworthy

Candor is the most imperative issue in today's business environment. Ironically, an important business trait constantly discussed is ethics. Appalling as it seems, there are numerous daily instances of those attempting to buck trends and gain momentum while not following rules. Consumers enjoy conducting business with trusting relationships.

Good listening skills

Remember a time when you were with someone either at a cocktail party or other event, and the person spoke and never came up for air? Bothered you didn't it? Clients are engaged with professionals that can provide value by understanding needs and listening. Clients clamor for solutions not prescriptions and the best people understand the art of listening. Use techniques such as open and closed questions and pausing to truly understand how to assist.

Enjoys helping

It is better to give then to receive. Those that want to gain will give first. Similar to tithing, professionals must provide content to gain something. Think of tips, techniques and referrals that you too can provide. This technique is a great opener for building relationships since others will identify with your willingness to provide helpful information.

Thursday, December 13, 2007

6 Tips To Better Networking - Things Anyone Can Apply Today

The other morning I was networking with a kind woman who asked me what the most important things were in networking. As I wrote the email back to her later, I thought I'd make some suggestions on how to best network in general to the bulletin as well - who knows whom it may help?

(1) Remember to be yourself; speak with people like they are people and not sales subjects. You are simply meeting people, learning who they are, what they do, and then looking for ways in which you may be able to "broker synergy" - introducing them to someone who can help them, buy from them, or otherwise.

(2) It isn't about YOU. If you treat networking as a personal showcase, and talk only about you - you'll be mightily unpopular with your "network." If, on the other hand, you be sure to split time with those you meet - you can BOTH effect great results.

(3) Networking takes time and faith - no, I'm not talking religious faith - but more belief that it will work - and along with that patience and time. Rome wasn't built in a day - neither will be your network. Conservatively expect 12 months to see real results. You may be able to see something in 6-9 months if you try hard to meet and particularly to help people.

(4) Never stop networking - keeps eyes and ears open for how you can assist and help others at all times. While on vacation, floating down the river, I met someone I was able to refer a great place to stay to, in the next town they were headed to. You just never know....

(5) Never judge a book by it's cover - you never know (a) who people are and (b) who they may know. A quick anecdote - when I worked for AT&T a gentleman walked into our small business center and was dressed in overalls badly stained. The two women I worked with asked me to handle him as they figured he was a bad prospect by his appearance. Turned out he owned a huge local company with needs for over 200k in phone systems, and that he'd had to work in the one warehouse that day, to cover for a shift manager who was injured. In addition, Ronnie is still someone I network with almost 20 years later.

and

(6) Networking brings out a real chance to better yourself and increase your value to friends, family and others, as you help everyone get ahead and meet each other. It is also a chance to form superb friendships - with people you otherwise never ever would have met.

Cheers and happy networking!

5 Simple, Easy Ways to Stay In Touch With Clients, Contacts, and Prospects

You've simply got to stay in touch with your network. The old adage, "Out of sight, out of mind," is grounded in real truth.

With time being in such short supply and your network continually growing, how can you stay in touch efficiently and effectively?

Here are 5 tips for staying in touch and remaining top-of-mind with your entire network:

1. Send Out Cards (www.sendoutcards.com).

Create personalized hard-copy greeting cards through an on-line service that uses real stamps and are mailed through the U.S. Mail. They are inexpensive and look just as good as a real handwritten greeting card. You can even scan in your own handwritten signature, and it's almost as fast as writing an e-mail.

Tip: Since so many holiday cards go through the U.S. Mail in December, why not consider sending a more outstanding "Kick Start The New Year" card campaign in January?

2. Send out a personal newsletter once a month.

Give your clients and contacts tips and free information. This newsletter doesn't have to be lengthy - just meaningful and relevant to your network. Tell your contacts and clients where you will be speaking, what articles you've written, and new information for their business.

Constant Contact (www.constantcontact.com) has a very easy, inexpensive service, and pre-designed templates that allow you to use your firm's logo, etc.

3. Use Google Alerts.

Set up a Google Alert system so that you know when your clients and contacts are showing up on the web. Go to www.google.com/alerts and sign up for various alerts that pertain to your network. When you see them appear on the web, send them a quick e-mail acknowledging you've noticed the news. They will appreciate your awareness and remember your attentiveness.

4. The 6-month Outreach Program.

Run down your contact base every six months. Check in by phone or e-mail with folks you are curious about or who you want to let know you are thinking about them. Isn't it worth just one hour every six months to be top-of-mind with your key contacts? You never know what new projects and needs have cropped up for them.